I know I'm not the first designer to shake her fists toward the ceiling while mentally screaming, "Why? Why do they have such bad taste?!" Far from it. It's one of the first lessons that my professors tried to teach me. But until you are working with clients, only then can you really understand that yes, yes they will choose the weakest of a given set of designs. Oh holy mother of Bob, yes they will.
I designed two brochures for my client. Both were fine solutions for a brochure, but one was much better than the other. But since one used a literal representation of a small town and one used a clever figurative representation...well, I think you see where I'm going with this one.
On the upside, though, now I don't feel so bad when my other designs "went up against" another person's designs and "lost". In a way, that was a success.
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